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The logo "Be COLORFUL!"｜Inclusion｜<strong>coca-cola</strong> Bottlers Japan Inc.

The logo "Be COLORFUL!"

The logo

The logo "Be COLORFUL!"

  • Symbolizing Diversity and Inclusiveness: The logo expresses how everyone shines in their own unique way, valuing the individual colors of each person to create a richer, more vibrant picture.
  • Expressing Diversity: It uses colors representative of our product packages to highlight the diversity within CCBJH.
  • Unique Symbols: The “O” in "Be COLORFUL!" transforms into seven different symbols, each carrying its own message.
Let's continue to create new value together.: Our mission is to deliver happy moments to everyone while creating value.To achieve this, we prioritize fostering a fair and enjoyable work environment for all employees.Our strength lies in the diversity of our tesm, which brings together a wide range ofages, races,nationalities, abilities, genders, sexual orientations, gender identities, and work styles. This mixture of perspectives drives innovation and creates new value. It is essential to maintain a culture that offers equal opportunities for all, enabling personal growth and encouraging individuals to embrace challenges. We are committed to being a company where diverse personalities collaborate effectively, uniquely engaging with customers and society.